My equestrian fashion label client, EQUILLE EQUESTRIAN, messaged me last minute to ask me to do a shoot with ELLE, a Black Friday giveaway Build-a-Bear.
I love a thinking on my feet!
It might just be a couple of photos, but even so, I invest a lot of thought and preparation to create some beautiful promotional images for Equielle.
IDEAS…
Black Friday is an established autumn tradition, so I immediately had the idea of hanging the clothing on a branch.
I go ‘branch foraging’ at the park and find a pile of branches… a lovely nearly 2 metre one.
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My son asked me “You didn’t walk back from the park with that, did you?”
“Yes I did.”
That reminded me of the time I found a beautiful cut tree trunk WAY too big and WAY too heavy to bring home… BUT I couldn’t walk off an leave it, so I dragged it half a mile from the park with a dog lead and put my back out!
ATTENTION TO DETAILS…
We came up with a plan of hanging the clothes on the branch with Elle sitting in an Equielle gift bag.
The clothes were hung to match the colour sequence on the bear’s heart…
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I foraged a little more in the back garden for some pretty autumn leaves… the finishing touch…
INTRODUCING ELLE…
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